LATEST ADVANCEMENTS IN TRAVEL TECHNOLOGY

LATEST ADVANCEMENTS IN TRAVEL TECHNOLOGY
5 min read
21 September 2022

Travel technology is an application of information technology and communications technology. Specifically, it is the use of information technology to improve travel. This includes automation of bookings on the canary islands and other popular tourist spots. It also includes artificial intelligence and robot suitcases. The possibilities are endless! Read on to learn about the latest advancements in travel technology. Here are some of them:

Virtual reality

The concept of Virtual reality travel technology is one of the hottest topics in technology right now, and it has many potential applications in the travel industry. This type of technology can be used for a variety of reasons, from entertainment to training. Many big companies are experimenting with VR technology. Technology is evolving rapidly.

Virtual reality technology is being used in a variety of travel industries to give travelers a more authentic experience. Virtual reality headsets track the movement of a person's head to provide the most realistic experience. Using these headsets, users can explore a destination as if they were actually there. Sales of these headsets have skyrocketed, with the gaming industry leading the way. In addition, major internet platforms are investing heavily in VR.

AI-powered solutions

Artificial intelligence (AI)-powered travel technology solutions can provide valuable insights into customer behavior. The technologies can analyze and sort through vast amounts of data much more efficiently than humans. Using artificial intelligence, travel companies can identify the best way to cater to their customers' preferences. People love to express themselves online, and AI can process huge amounts of reviews and comments. The algorithms can also analyze the emotional context of the posts, which could help them improve their services.

AI can also help airlines and hotels understand customer preferences. With its ability to analyze and interpret thousands of factors, AI-powered revenue management applications can sell a product at the most profitable time and through the most appropriate channel. For example, ML-powered self-learning tools can help predict fluctuations in hotel pricing and availability based on seasonality, demand, and hundreds of other factors. The solutions can also automatically adjust prices based on these variables.

Robotic suitcases

A robotic suitcase is one of the latest travel technologies. Using AI technology, this suitcase can navigate by using video and sensor information. It will also alert you when you have to wait in line at stores, as well as help you plan your route. As part of a pilot project, the AI suitcase will be tested in airports and shopping malls. Eventually, it will be used to help the visually impaired navigate cities and towns.

One such robot suitcase is the Travelmate. It is capable of traveling by itself, and can even navigate through crowds. It is currently raising funds on indiegogo. The Travelmate case costs anywhere from ninety-one dollars to one thousand dollars, depending on the size.

Automation of bookings

Automation is a critical part of the travel business. It saves time, money, and human resources. It can be built into existing systems or customized to meet the needs of a specific company. Onix's expertise in this area allows it to offer both custom and off-the-shelf solutions.

For example, automated pricing solutions can be integrated into OTA web pages or mobile apps. These systems connect to suppliers via travel APIs, and then process data to display desired results. Automated pricing solutions can be configured to show the most favorable search results, show products from specific suppliers, or target users based on past purchases. This means businesses can consistently choose the most profitable pricing.

Automation can be used to streamline the entire hotel booking process. Most customers today expect answers to their queries within two or three hours. Those who can respond to these requests as quickly as possible have an advantage over their competitors. AI-based chatbots can handle basic questions and provide a timeline for response.

Cybersecurity

As the travel and tourism industry becomes more digital and adopts emerging technologies, cybersecurity is becoming an increasingly important topic. Because companies' digital ecosystems are increasingly vulnerable to cyberattacks, it is crucial to adopt a comprehensive cybersecurity strategy. The industry is also increasingly fragmented, with direct suppliers sharing customer data with third-party intermediaries, which creates more potential entry points for attackers. It is therefore vital that companies work across the value chain to protect customer data. In addition, they should ensure all their vendors implement appropriate cybersecurity measures.

The travel and tourism industry has a unique vulnerability to cyberattacks, due to the volume of customer data and financial transactions it handles. While a breach can result in a loss of valuable customer data, it can also damage brand reputation and make consumers feel untrustworthy. For this reason, several high-profile travel and tourism companies have been hit with negative headlines related to cybersecurity threats. While most companies have taken a step-by-step approach to cybersecurity, a comprehensive strategy is necessary to protect against cyber threats.

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