Benefits and challenges of developing cross-platform mobile apps

Benefits and challenges of developing cross-platform mobile apps
7 min read

As the digital world starts to tranform, it has become more critical for companies and developers to develop applications capable of running on various platforms. This is where Cross-platform mobile apps come into the picture. In recent years, cross-platform app development services has become a trend that is growing in popularity.

Thus, developers are very interested in writing code once and deploying it on both iOS and Android. This way, you can reduce the time and money you need to create your multi-platform application.

Although cross-platform development has many benefits, it also has some challenges as well that most people must be aware of.

This article aims to provide developers and owners with a list covering both the benefits and challenges of developing cross-platform mobile apps.

The Impact of Cross-Platform Development on Mobile Applications

Users only have their eye for great experience. The regular updates and advanced features is all that users expect with the apps. With cross platform app it is all made easy.

Besides benefits, cross-platform development often presents challenges, such as laggy screens, sluggish UIs, and unexpected failures.

Cross-platform technologies may result in a unique UI/UX that differs from the platform of origin, which may be detrimental to the user experience. 

To ensure that the UI is designed for right spacing, it may be necessary to design a certain layout for it.

For a release to stay stable or usable, developers, designers, project managers, and others should keep track of key metrics. It's important to monitor time users spend interacting with the app, whether there are any crashes and bugs, how many freezes and slow frames there are, and ratio of conversions and retention.

You can Hire Dedicated Cross Platform Mobile App Developers to take your cross platform development project to the next level.

Benefits of cross-platform app development 

Cross platform benefits are all that have turned them into gaining popularity among the users across the globe. Below is the list of benefits you should consider while developing cross-platform apps. 

Development costs are reduced

As one team of programmers is required to be able to develop and maintain an app on each platform, when compared to two teams for native apps. This app development utilizes the same code that allows for reducing development costs since only one team of programmers needs to be involved at all stages of the development process.

Code reusability 

A cross-platform application is usually much more accessible to develop than a native application. 

Cross-platform applications use the same code base to support different platforms. 

Developers need not create separate codebases for each platform; instead, they can use one codebase for all platforms on which the app will be used, resulting in a faster and more efficient process.

Support for enterprises and clouds

Developing a cross-platform framework is easy thanks to the Exchange Integration code, which allows the framework to integrate with cloud and enterprise services easily. 

With this feature, the app can work across various platforms and be incorporated with cloud services such as Amazon Web Services and Salesforce.

Broadening the audience's reach

Having cross-platform apps means that your app can run across a wide range of devices and operating systems, which means that your app has a wider potential user base. To maximize a company's return on investment, it's crucial to reach and target diverse audiences.

A simpler maintenance process

When you maintain a single codebase for multiple platforms, you can handle the maintenance far more easily. This simplifies updating, fixing bugs, and adding new features, ultimately allowing for faster and more efficient development.

Challenges of developing cross platform mobile app development

Cross Platform App Development Services presents a potential solution to the problem associated with mobile app development platforms. Still, it has its challenges as well. Here are some challenges developers face when developing apps for cross-platform environments.

Support for limited features

Sometimes it can be challenging for developers to create unique and eye-catching features. As a result, they should make the most of the device's capabilities. 

A cross-platform app framework usually needs more support for 3D graphics and animations, which makes it difficult for the developer to create visually appealing app designs. 

Neither the iOS, Android, or Windows app framework nor the cross-platform firmware will support every feature and module.

Running slow code

When developing a cross-platform application, developers usually employ many compliance processes to ensure continuous compliance. A situation such as this can negatively impact the speed at which the code runs and affect the app's performance.

As the development process is not executed in the native language of the platform, translation engines become a crucial component in ensuring the efficiency of the final code generated. It may result in a bloated final code, adversely affecting performance.

A poor user experience

Due to the requirement for a single codebase for both platforms, UI/UX developers cannot take advantage of many platform-specific features, such as advanced graphics and animations or 3D effects specific to UI/UX design on different platforms.

The user experience can be improved by creating UX designs focusing on essential functions. The majority of mobile users desire easy-to-use and convenient applications.

Enhancing performance

Regarding resource-intensive tasks or complicated animations, cross-platform applications may not perform as well as native applications in some cases. To provide users with a smooth user experience across all platforms, developers must invest time and effort in optimizing performance.

A native appearance and feel

Each platform has its design guidelines and guidelines for how apps should look and feel, so having a native appearance for cross-platform applications can be challenging. UI developers must ensure that their user interface and user experience cater to the unique requirements of each platform while retaining a consistent aesthetic.


Cross-platform app development has some limitations, namely the fact that there are possible performance issues and the inability to use all the features specific to each platform. 

Despite these limitations, many developers still consider cross-platform app development a valuable approach, as it can save them time and resources despite several limitations. 

Although this holds some challenges, it is almost inevitable as long as brands and developers play their cards correctly. The future of mobile app development is cross-platform.


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