A quick list or solo ad is a one-time email blast sent on behalf of another party to their own email list, it is paid traffic and hit targeted audience. Typically, this is a performance-based traffic.
The ‘quick list’ component actually refers to a list that has already been built, but by someone else. This is not the same as purchasing an email list where you do get the email and contact information of people.
The list being emailed to is created, owned and maintained by the person or company you are paying. You do not have access to their list as the email is sent by the person or company who owns it.
You will typically provide the sender with the copy you want to appear in the email. In some cases, the sender may choose to edit your copy or write their own.
Now that we are on the same page of what solo ads are, let’s dive into some details.
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