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50th Anniversary, 1996-1997 (Part 1) -- NBA as 50 Champions Jerseys (Part 1.). The NBA was celebrating its 50th anniversary in 1996-1997. Its goal was to bring attention to the NBA's past and highlight its first team members and players. The NBA is not the same as the NFL or MLB, where younger fans are familiar with older stars. Although the league enjoyed an increase in the popularity of its players in the in the 1980s and 1990s (Magic Johnson, and Larry Bird), the recent stars eclipsed the legendary players from the past. The team's attention was focused on its future growth as a brand and never ever thought about its history in the 1980s as well as the 1990s. In
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