Today Marada Picture is a renowned name. The production house has produced legendary films like ‘The Weekend.’ People appreciated the efforts of the director, actor, and producer in choosing the splendid cast. But what is thrilling is the administrator of the crew was majorly a woman.
In the modern era, women’s ability is not unknown. We have seen women everywhere. They are succeeding in global sports, academics, legislatures, and political and cultural fields. But during the 90s, the concept of women leading an aspect was something unbelievable.
The article has concentrated on the journey of Marada Picture, owned by Sarah Lazow. The famous financier who introduced women to lead characters in her films.
The Birth of Marada Pictures
Sarah had always dreamt of entering Hollywood but had no idea how. Lack of support from society and no connection with the film industry were the biggest challenges for her. Regardless of these, she had focused on one dream only. She always wanted to be the leader. She started collecting finances to make her debut.
The achievement of a dream begins with a crisis. In her case, the crisis was the male gaze. Female leaders were just for names. They played the part of glorifying the male character in any movie. Sarah wanted to bring a change in this concept. This triggered her dreams of leading the industry one day.
She set up Marada Pictures as a result. Setting up a production house is none less than a business. Failure can take it all, but success can pour even more than you lost. After a few failures, she finally financially supported ‘The Weekend.’ Her appreciable leadership skills, business knowledge, and financial experiences give birth to Marada Pictures.
Success Story of Marada Productions
Though the production house has previously viewed some stagnation, a single movie has brought a drastic change. ‘The Weekend’ was the biggest success of Sarah Lazow and her production house. There she took Stella Meghie as the writer and director of the movie. The lead character in the movie was played by Sasheer Zamatain, who was not a very popular artist. But her acting skills shocked the critics.
The movie has gained huge appreciation from the public. It was launched grandly at the Toronto International Film Festival at Ryerson Theatre in the year 2018. The entire crew was honored for this masterpiece.
Summing Up
Marada Pictures is a result of the hard work of Sarah Lazow. Her endeavor of achievement has dragged her to the peak of success. Her exceptional skills in management and leadership stood the production house up. Later, her choice of script and cast contributed a huge role to the prosperity of the Marada Picture production house.
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