Mailer boxes are like the backbone of the e-commerce world. They are also termed shipping boxes. The purpose of mailed boxes is not only to keep the item safe inside but they are also responsible to deliver the items safely to their destination. With it, they are so cute that they increase the aesthetic appearance of your delivery boxes. Mailer boxes are the hero of the e-commerce industry in the world of boxes.
Whether you belong to an e-commerce business or a subscription box business, then mailer boxes will be a perfect choice for your business. There are numerous benefits of using mailer boxes, which raise their demand in the market.
Furthermore, they are made using corrugated sheets that are now available in black, white, and brown colors. You can further apply the latest printing and packaging techniques to make them eye-catching. Let's have a look together at the trends and innovations in the packaging industry and their benefits.
The technology converts traditional packaging to smart packaging:
With the shift from physical stores to e-commerce businesses, the online presence of every business has become necessary. Consequently, it raised the demand for shipping. But what are the future trends in the packaging?
Here the technology converts these traditional packaging boxes into smart packaging by adding RFID, barcode, or QR code to the packaging boxes. On scanning these codes your potential customer will reach directly to your website and social channels. Which will increase the authority of your domain.
Mailer Boxes are Aesthetically appealing:
"Don't judge a book by its cover."
It has been said that don't judge something by its appearance. But nowadays it is not only the superficial appearance by the internal beauty as well. So here your mailer boxes perfectly justify their look. They are available in different colors and you can apply the latest printing techniques on them to stamp the minds of the customers.
For instance, you can use embossing, debossing, silver, gold, and copper foiling. Or you can opt for hot stamping, or raised ink to make your boxes look appealing. Further make it durable by choosing lamination options like aqua finishing, holographic, gloss, matte, and soft touch. So, your ordinary packaging box will become an expensive one.
Mailer boxes are sustainable packaging resolution:
Over time the number of eco-friendly customers has increased rapidly. Because of the alarming situation of global warming, people boycott packaging that causes environmental issues. They demand environmentally friendly and sustainable packaging. Here nothing can compete with Kraft Mailer Boxes.
Mailers are sustainable as they are biodegradable and sustainable. But technology has risen to sustainable packages like:
- Plant based packaging
- Mushroom based packaging
- Edible packaging
Mailer Boxes are Lightweight and easy to assemble:
Mailer Boxes are lightweight so they reduce the shipping cost. With it these boxes are easy to assemble, thus they do not carry much space. Which makes them ideal packaging boxes for e-commerce business.
Structure difference of Mailer Boxes:
Mailer boxes do not look like traditional boxes. They are sturdy and have multiple layers of material to keep the item inside. Their multi layer formula eliminates the need for any extra external box for the packaging. They have a double side wall and flips at the front of the box. These folds turn inside the double wall and make a lock to secure the protection. Which minimizes the chances of product damage during shipping and delivers them safely to the destination.
Mailer boxes Protect the product and save money for your business:
With an e-commerce business, the biggest threat is the safety of the products. During shipping, there are maximum chances that the item will break or be damaged. Which eventually hurts your online reputation. At the same time, you have to either redeliver the item to the customer or you have to refund him. In both scenarios, you will bear the loss and then lose a customer as well.
So, the use of mailer boxes with accurate size will ensure that the product is snuggle fit inside. Also, your mailer boxes will deliver a premium unboxing experience to your customers.
Personalization and Branding:
Custom mailer boxes with all the details of your company are great for promoting your brand. They are designed like when customers open they will have a visible appearance of the upper internal side of the box. So, these boxes are good for personalization and branding.
Hence you can utilize that area as a miniature billboard to advertise your brand. Tempt the customers to scan the QR or Barcode by offering discounts. This will help you to bring more traffic to your online platforms. So, work smartly to keep two birds with one stone.
Is packaging a growing industry?
The Global packaging industry is growing due to the combination of smart packaging. This packaging holds the sensory data sharing capabilities that make your boxes capable enough to share details in real time.
As mailers are known as shipping boxes, big companies are focusing on making them more effective by using intelligent and smart packaging. Which eventually increased the demand for mailer boxes.
Mailer boxes are versatile:
Mailer boxes are versatile not just in terms that you can print all types of printing techniques on them. But also regarding availability in size and dimension. With it, corrugated material is available in different colors which makes mailer boxes more versatile and demanding in the e-commerce business.
Conclusion:
Mailers or shipping boxes are the backbone of your e-commerce business. As they are versatile, sturdy, and have multiple layer protection because of corrugated material. It makes them perfect to keep the product safe inside. In addition to this, their structure is unique and its design is like a lock of the box to further save the product inside. Companies are further combining them with the latest technology to make them more effective for business. Which makes them an ideal choice for delivery businesses. Also, it raises the demand for mailer boxes and makes the future brighter for all those who deal with custom mailer boxes.
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