What is digital rights management and how does it work?

What is digital rights management and how does it work?
1 min read

A digital rights management (DRM) system, using a secret key, encrypts content to make it unwatchable so that only somebody who has the key can decrypt and watch it. But that key, like all digital information, is easy to copy and share so on its own it is not sufficient to protect the content.

Prevents unauthorized use, sharing and copying of digital content. Reduces risk and providing revenue protection for content providers. Creates flexible access controls to enable market segmentation and user optimization. Assures content producers of their product’s safety when licensed to third-parties. Allows secure storage and distribution between collaborators during content production.

There are a number of different uses of DRM, meaning that DRM technology is very flexible and can be used to create a great variety of usage policies. The same DRM principles apply for any kind of video-enabled devices including smartphones, computers, tablets and gaming consoles. DRM systems can also protect non-audio visual assets such as software, bytecodes, eBooks, and more.

The flexibility of these rules allows digital content providers to tailor their user experience through their digital rights management system. Features such as differentiated pricing, special offers or limited usage can be effectively built into the provider’s shopfront infrastructure without becoming an obstacle or cause for lag.

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Saahil Khan 274
Joined: 3 years ago
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