What To Do After B.Tech? Top 7 Career Options for an Engineering Graduate

6 min read
29 December 2022

The 2020 pandemic has brought a significant transformation in the business world. With the prices skyrocketing and the increased risk of losing jobs, people are looking for ways to secure their careers. Side hustle was once considered a creative approach to earning some extra income, but now it’s become mainstream. 

It’s even more difficult for older-age people who are still trying to embrace AI and automation. Even worse, the shortage in healthcare, logistics, and other industries has made it really challenging for businesses to operate efficiently. With these growing number of challenges, the only thing that can help you ensure career security is the right skillset. Below, we have researched the most in-demand career options in 2023. Let’s take a look.

What To Do After B.Tech? Top 7 Career Options for an Engineering Graduate

UI and UX Designer

What’s the first thing you notice on a website or app? Most people judge the quality of the service by the website’s look and interface. The right layout, a responsive design, a clean interface, and smooth navigation are some important factors that build a great user interface. A well-designed UI makes it easier for your audience to navigate your website and explore all its features without hassle. They can switch pages, place an order, and make payments smoothly. 

Software Developer / App Developer

Coding is used to develop high-quality software applications, websites, plugins, extensions, and other products. When you enroll in a mobile app development training course, the first thing you learn is coding. There are tons of programming languages, and each comes with a different difficulty level. 

Not only for product development but coding is needed to monitor the progress of your product and fix any bug that might affect the app’s performance. There’s a high demand for software engineers and developers, and this is going to increase at a fast pace in this decade. To be a software developer, mobile app designer, or any kind of IT specialist, you need to be good at programming. 

Data Engineer and Analyst

Extracting data from different sources, compiling it, and presenting it in a clean and readable format to the company is what a data engineer does. The job specifications may sound simple, but they are not. You need to be good at research, cloud computing, presentations, and artificial intelligence to advance your career as a data analyst. You also need a good knowledge of SQL, SASS, PowerBI, and other tools to manage large sets of data efficiently. 

It’s a rewarding career for the right candidate. A bachelor’s course in data science and a couple of certifications in the relevant field can help you learn the basics of data analysis. Remember, businesses rely on a data analyst to make informed decisions. That means they are willing to pay a good salary to someone who has experience working with structured and unstructured data.

Digital Marketing

Two decades ago, we couldn’t have imagined the internet would become so powerful that businesses would operate digitally, people would work remotely, and services would be offered to people in all parts of the world through digital tools. The current use of the internet has created tons of opportunities for businesses to flourish, but that has also led to high competition. As a result, there’s a high demand for digital marketers. 

Whether it’s a startup or an established business, the company needs a digital marketing team to set up its store on the internet and market its brand to the right audience. Even if you don’t want a career in digital marketing, having this skill can help you reach out to your target audience, spend on the best ad campaigns, and use marketing tools to grow your business.

SEO and Content Writing

Search engine optimization (SEO) is an important component of digital marketing. It’s an unpaid version of search engine marketing that brings organic traffic to your website. SEO might not help you succeed overnight, but monitoring these campaigns regularly and using the right set of keywords can improve your website performance over time. Likewise, content writing boosts your search engine ranking significantly. If there’s one effective way to outperform your competitors, it’s good content. You can take SEO and content writing courses on Coursera to hone your skills and get a job at a digital marketing company or work independently.

What To Do After B.Tech? Top 7 Career Options for an Engineering Graduate


Businesses know the importance of cybersecurity specialists in today’s time. Due to the growing number of cybercrimes happening across different industries, it goes without saying that you need to work with a cybersecurity professional to protect your data and confidential information. 

Cybersecurity mostly works at IT firms. Their roles are monitoring incoming and outgoing traffic on the company’s websites, blocking malware and other viruses that might steal information, and restricting unauthorized access to certain areas. They also create data backups and identify threats before they can cause a significant loss.

AI and Machine Learning

You must already know about Artificial Intelligence and its future scope. Machine learning and AI have transformed the world, which nobody had thought was possible a few years ago. It’s expected to grow exponentially over time, creating more job opportunities and employing hundreds of thousands of people with extensive knowledge of computer science. 

Technology has reached a point where it’s capable of performing tasks that required manual efforts earlier. Machines are trained to work like humans. Take smart chatbots, for example. These are designed to solve customers’ problems, answer their queries, and guide them like human customer help. 


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shelli 2
Love to write about new trends in technology, gadgets etc. Product marketer. Technical Content Writer
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