branding (2)

Smart Tips for Brands to Target a New Demographic in 2022

Brands target audiences that best fit their vision of perfect customers. But it is crucial to expand your business to all kinds of demographics. The market segmentation can be psyc...

28 October

How to Choose a Great Business Name

There are estimated 30 million companies in the world today. That's roughly one company for every 26 people. With so many brands in the world, ranging from huge brands like Coca-...

02 April 2020