ChatGPT: The Ultimate AI Solution for Businesses Now Available on Microsoft Azure

6 min read
13 March 2023

How Microsoft wants to commercialize ChatGPT

Currently, Microsoft is focusing on providing access to large base models for artificial intelligence in Azure. Now, in addition to DALL-E 2 or Codex, ChatGPT is also available via the Azure OpenAI Service. This allows companies to use speech AI for their own applications.

ChatGPT is now available to Microsoft Azure customers in the Azure OpenAI Service so they can use the technology in their own applications and services via the Azure cloud. The goal is clearly to attack competitors, especially Google, once via the search engine Bing, which now works with ChatGPT and now as a managed service in the Azure Cloud, so that companies can use the service for their own use cases.

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The whole thing is still in preview, but you can apply for early access as a company.

Microsoft issued in their statement that over 1,000 brands are enrolled in the Azure OpenAI Service. The Azure OpenAI Service of ChatGPT is priced at $0.002 per 1,000 tokens, or about 750 words, with billing for ChatGPT usage to begin March 13. (ChatGPT interpretes raw text as a series of tokens; the word “fantastic”, for instance, would be then divided into the single tokens “fan,” “tas” and “tic,” for example.) That’s the same price as the developer-focused ChatGPT API, which launched has already launched this march [1][2].

We are curious to see what happens next with ChatGPT in the future, but Microsoft’s move definitely makes sense and will certainly be able to revive its cloud business.

Customers across industries are seeing business value from using Azure OpenAI Service, and we’re excited to see how organizations such as The ODP Corporation, Singapore’s Smart Nation Digital Government Office, and Icertis will continue to harness the power of Azure OpenAI and the ChatGPT model to achieve more:

“The ODP Corporation is excited to leverage the powerful AI technology of ChatGPT from Azure OpenAI Service, made possible through our collaboration with Microsoft. This technology will help [The ODP Corporation] drive continued transformation in our business, more effectively explore new possibilities, and design innovative solutions to deliver even greater value to our customers, partners, and associates. [The ODP Corporation] is building a ChatGPT-powered chatbot to support our internal business units, specifically HR. The chatbot has been successful in improving HR's document review process, generating new job descriptions, and enhancing associate communication. By utilizing ChatGPT's natural language processing and machine learning capabilities, [The ODP Corporation] aims to streamline its internal operations and drive business success. Embracing this cutting-edge technology will help increase our competitive edge in the market and enhance our customer experience.”—Carl Brisco, Vice President Product and Technology, The ODP Corporation

“Singapore's Smart Nation Digital Government Office is constantly looking to empower our public officers with technology to deliver better services to Singaporeans and better ideas for Singapore. ChatGPT and large language models more generally, hold the promise of accelerating many kinds of knowledge work in the public sector, and the alignment techniques embedded in ChatGPT help officers interact with these powerful models in more natural and intuitive ways. Azure OpenAI Service’s enterprise controls have been key to enabling exploration of these technologies across policy, operations, and communication use cases.”—Feng-ji Sim, Deputy Secretary, Smart Nation Digital Government Office, under the Prime Minister’s Office, Singapore

“Contracts are the foundation of commerce, governing every dollar in and out of an enterprise. At Icertis, we are applying AI to contracts so businesses globally can drive revenue, reduce costs, ensure compliance, and mitigate risk. The availability of ChatGPT on Microsoft's Azure OpenAI service offers a powerful tool to enable these outcomes when leveraged with our data lake of more than two billion metadata and transactional elements—one of the largest curated repositories of contract data in the world. Generative AI will help businesses fully realize the intent of their commercial agreements by acting as an intelligent assistant that surfaces and unlocks insights throughout the contract lifecycle. Delivering this capability at an enterprise scale, backed by inherent strengths in the security and reliability of Azure, aligns with our tenets of ethical AI and creates incredible new opportunities for innovation with the Icertis contract intelligence platform.”—Monish Darda, Chief Technology Officer at Icertis

In addition to all the ways organizations—large and small—are using Azure OpenAI Service to achieve business value, we’ve also been working internally at Microsoft to blend the power of large language models from OpenAI and the AI-optimized infrastructure of Azure to introduce new experiences across our consumer and enterprise products. For example:

•    GitHub Copilot leverages AI models in Azure OpenAI Service to help developers accelerate code development with its AI pair programmer.
•    Microsoft Teams Premium includes intelligent recap and AI-generated chapters to help individuals, teams, and organizations be more productive.
•    Microsoft Viva Sales’ new AI-powered seller experience offers suggested email content and data-driven insights to help sales teams focus on strategic selling motions to customers.
•    Microsoft Bing introduced an AI-powered chat option to enhance consumers’ search experience in completely new ways.

These are just a few examples of how Microsoft is helping organizations leverage generative AI models to drive AI transformation.

Customers and partners can also create new intelligent apps and solutions to stand out from the competition using a no-code approach in Azure OpenAI Studio. Azure OpenAI Studio, in addition to offering customizability for every model offered through the service, also offers a unique interface to customize ChatGPT and configure response behavior that aligns with your organization.

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John Von 2
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