With a digital signage solution, you can instantly share company information with your staff and guests via a network of internal communications screens throughout the facility.
Using digital signage for internal communication can help boost employee morale and engagement. Moreover, it’s a cheaper alternative to sending paper business memos.
1. Personalized Welcome Messages
Personalized welcome messages are a great way to engage with your audience. They’re a great first step in the onboarding process and can be used to introduce your brand, thank a reader for signing up, and set the tone for future emails.
Creating a welcome message that’s memorable and engaging is crucial, as it can have an impact on the entire user experience. This includes everything from the design to the content.
A welcome message should make the reader feel like they’re being welcomed to your community, and it should be something they can relate to. In addition to this, it should also include information that matters most to them.
For example, if you’re an online clothing retailer, include a coupon code or discount in your greeting message so that subscribers can take advantage of it before they even buy anything. It’s a simple way to build trust and increase conversions.
Another way to use digital signage for internal communication is to display motivational and inspirational content. Whether it’s quotes, videos, or photos, this type of content can be useful to inspire employees to work harder and achieve more.
2. Employee Benefit Programs
Employee benefit programs can be a great way to communicate with employees and keep them interested in the company’s mission. They’re also a good way to attract new talent and increase retention rates.
A common benefit program is insurance, but you can also offer things like unlimited PTO and bereavement leave. This type of benefit can help reduce the financial stress that many people have while working at your company, which can increase productivity and employee satisfaction.
Using digital signage to display employee benefits can help generate interest and make the program seem more appealing. It’s also a great way to share new information, like deadlines for benefit enrollment or other important reminders.
The key to a successful internal communication strategy is to find the right mix of strategies. You want to communicate with your team in a way that helps them stay engaged, motivated, and productive.
The best internal communication strategies fuel collaboration and innovation. Creating a workplace where collaboration thrives is essential to business success in the digital age. This is one reason that leaders who have found the perfect internal communications strategy tend to have higher employee retention rates.
3. Social Wall
The Social Wall is a powerful tool for boosting internal communication within an organization. It combines user-generated content and brand posts in a single feed that can be displayed on a digital signage display.
Use the wall to show employee birthdays, rewards, and innovations to make employees feel valued and appreciated. It also encourages employees to share their opinions and insights.
In addition, you can show company news to keep employees up-to-date. For example, if there are any changes to company policies or standard operating procedures, show them on the wall so that they can make informed decisions about their employment.
You can also use the wall to post uplifting messages that motivate employees to work harder and faster. These messages can include motivational quotes or stress-relieving trivia questions that are sure to boost productivity and morale.
Another way to use the social wall is to display a series of photos and videos that employees have shared with a hashtag on social media. These images and videos can be used to liven up the office or lobby, attract visitors, and increase inter-office or department communication.
You can also add a Social Timeline to your wall that will allow users to follow conversations and influencers in real-time. This can be useful for running polls or campaigns that require input from a large number of people at once.
4. Calendar of Events
A calendar of events is an excellent way to display company-wide announcements and updates. It can be used to welcome new hires, announce sales figures for the month, or share corporate values.
Digital signage can be programmed to display a schedule of meetings and events in the same way as notice boards. It can also be programmed to provide room-specific information, such as meeting rooms and ice-breaking sessions.
Similarly, it can be programmed to display an event brochure, such as an open house or company picnic. It can also be programmed to show a social media wall of previous events, which can encourage participation by newcomers.
Using a free Google Calendar widget, digital signage can be programmed to display the latest calendar events. This will help staff members and visitors stay informed about upcoming activities, while also saving on administrative costs.
5. Department-Specific Information
Digital signage is used in many industries as a modern and effective way to communicate with customers, and it’s also becoming popular for internal communication. Whether your company is large or small, digital signage can help you engage employees by providing them with information that they can’t get elsewhere.
When it comes to digital signage for internal communication, displaying only the most important information on your screens is vital. This is especially true if your content is focused on operational data or high-level overviews of company strategy.
Having this kind of information displayed on digital signage is crucial, as it ensures that your employees are always up to date on what’s going on in the company. By incorporating this type of digital content into your internal communications strategy, you’ll be able to improve employee engagement, increase productivity, and boost overall company morale.
Another advantage of using digital signage for internal communication is that it’s flexible. You can use the software to display anything that you want, from videos and PowerPoint slides to maps and Twitter feeds. And if you have multiple offices around the world, you can easily coordinate all of your digital signage to communicate with employees in different locations.
6. Employee Recognition
Employee recognition is a powerful tool to build a strong culture within an organization. Whether it is a simple high-five, shout-out or bonus for meeting a monthly goal, the gesture of appreciation will make your employees feel proud and connected to the organization.
Using digital signage for internal communication, you can easily highlight individual accomplishments and kudos for employees and teams. Moreover, you can also use these displays to promote team building messages and celebrate work anniversaries.
While it may seem difficult to balance formal systems with informal ones when it comes to employee recognition, finding thoughtful ways to connect with your people is vital to retaining them and promoting their growth in the organization. Creating a program that is timely and tailored to the workplace, while utilizing a variety of recognition types (including awards, compensation, perks and experiences) will ensure your workers don't get jaded or find your efforts formulaic.
The third step on Maslow's hierarchy of needs is esteem-raising praise and belonging, which is where you can use digital signage for internal communication to provide a constant stream of encouragement and motivation for your employees. A well-designed digital sign profile will show that you value each individual employee and their unique skills, passions and strengths, which makes them an integral part of your company's culture.
7. Employee Engagement
Employee engagement is a crucial component to success for any organization. A satisfied workforce leads to higher productivity, better employee retention, and increased profitability.
Digital signage can be used to improve your internal communication and build a strong, trusting relationship between employees and their company. It can also help to keep them informed and motivated by displaying timely information such as news, updates, and other important company-wide announcements.
Displaying a variety of fun, uplifting content can be an effective way to improve the morale of your employees. Think short comical poems, fun riddles, seasonal recipes or even photos from recent company events.
Another way to boost employee engagement is to highlight employees' achievements and promotions on your digital signage screens. This will make them feel appreciated for all of the hard work they've put in and help to promote teamwork within your workplace.
You can easily create, update and distribute these types of content with a digital signage platform like HubEngage. These platforms offer a range of features, including data-driven content, automatic services and alerts. They also provide 24/7 customer support and training, so your team will be able to effectively communicate with and engage employees from anywhere in the world.
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