Enhance your service credibility with the best SEO reseller plan

Despite being capable of forming an in-house SEO team, your digital marketing company might fail to execute the plan in the long run. There are several constraints that can hinder your plan of forming the full-fledged team of SEO professionals, like recruitment, skill and requirement gaps, budget limits, and many more. So, rather than wasting your time and effort, you can opt for outsourcing the entire service to a third-party company and rebrand the same under your agency. 

While this sounds hassle-free, you should find the best white label company to partner up with. Apart from this, several SEO reseller plans are available, which further makes the choosing process complicated and overwhelming. So, to help you out of this dilemmatic situation, we have explained a few variables to consider while scrutinizing the available reseller plans for SEO service. 

Experience of the provider

First, you should consider the experience of the reseller plan provider before focusing directly on the package variables. Usually, most people check the number of years the company has spent in the market since its time of inception. This is not the correct way to assess a professional’s experience. Instead, you should check the number of years for which the company has been offering SEO reseller services actively. It might happen that the company was established a decade ago but it started an SEO reseller service plan two years back. Therefore, consider this crucial difference and choose those service providers whose industry experience is at least 3 years. 

SEO type involved

Not every SEO reseller plan will be inclusive of all major areas. For instance, you can selectively choose technical or on-page SEO reseller package depending on your project requirements. Therefore, verify the areas involved in the white label SEO service package and ensure they are perfectly aligned with the business and technical requirements of your clients. If that’s not the case, you won’t be able to cater to your clients’ demands and it will have a significant negative impact on your brand reputation and value. 

Industry expertise 

One of the major factors to consider while choosing from the array of SEO reseller plans is the industry expertise of the service provider. Let’s say you want to outsource the service for an ecommerce client but the white label package offered by the service provider is more inclined towards enterprises. In this situation, the outcomes won’t be in your favor and it might ruin the deliverability and performance of the rebranded SEO services. So, you must ensure the service provider has expertise in the industry you are dealing with before proceeding further with the partnership.

Offerings available for the reseller plan

The next thing you should focus on is the offering list for the concerned SEO reseller plan. In other words, check the specifications of the packages and ensure they are aligned with your project requirements. For instance, the basic SEO reseller plans usually offer on-page and technical SEO while several advanced packages include AI-optimized content curation, backlink auditing, and predictive SEO. Therefore, ensuring the services available in each SEO reseller package is imperative for you to decide the most effective one for your current and upcoming projects. 

Reseller plan cost structure

Considering the cost structure of the SEO reseller plans is also crucial for you to choose the most efficient and affordable one. Usually, most service providers mention the overall package price on their website to give you a brief idea about the estimate. However, you can request for a complete price breakup to ensure you understand if there are any overheads included. Furthermore, you should also consult with the service provider about any additional charges to be incurred in case you decide to opt for a customized plan or scale the offerings later on in the future. This way you can have an idea about the total cost to be incurred if there is any significant change in the plans based on your upcoming project needs. 

Guarantee and service quality 

One of the major factors to consider before selecting any SEO reseller plan is the service quality and the guarantee offered. For this, you can review the past clients and their testimonials to understand if the service provider live up to the claims made and offer genuine, uncompromised quality in the deliverables or not. There will be significant monetary investments in the SEO reseller package. So, you shouldn’t leave any room for compromise with the quality, especially since it will decide your brand value and purpose to your clients. Furthermore, if the service quality is not optimum, you might have to put more efforts in optimizing everything before extending the same to your direct clients.

Conclusion 

In this article, we have discussed the major factors that you need to consider to choose the best package from different SEO reseller plans available. Consider these variables without fail and you can rest assured that your brand value and visibility will skyrocket with time.