Blue Moon, with its distinctive orange slice garnish and smooth, approachable taste, has become a familiar sight in bars and on store shelves. While many associate it with the craft beer movement, a question often arises: Is Blue Moon an IPA (India Pale Ale)? In this exploration, we'll unravel the brewing secrets behind Blue Moon, its Belgian-style witbier roots, and why it's often mistaken for an IPA.
The Blue Moon Brewing Story:
Founded in 1995 by Keith Villa, Blue Moon Brewing Company set out to introduce American beer drinkers to Belgian-style beers. Villa, inspired by his brewing experiences in Belgium, crafted Blue Moon as a refreshing and accessible Belgian-style witbier.
The Belgian Witbier Essence:
Blue Moon is quintessentially a Belgian-style witbier, characterized by its hazy appearance, subtle spicing, and a citrusy profile. The use of orange peel and coriander in the brewing process imparts a distinct, yet balanced, flavor that defines the witbier style.
Common Misconception: Blue Moon as an IPA:
Despite its Belgian witbier roots, Blue Moon is occasionally mistaken for an IPA, primarily due to its association with craft beer and the hop-forward imagery prevalent in the craft beer movement. This misconception underscores the power of branding and the evolving landscape of beer preferences.
Blue Moon's Hoppy Twist:
Blue Moon's brewers acknowledge the popularity of hop-forward beers, and to cater to evolving tastes, they introduced Blue Moon's "First Peach Ale" and "Pacific Apricot Wheat," both of which are fruit-infused and have hoppy characteristics. However, the flagship Blue Moon remains true to its Belgian witbier identity.
Understanding the IPA Craze:
The IPA, known for its bold hop flavors and aromas, has dominated the craft beer scene for years. As the popularity of IPAs surged, the perception of craft beer became closely intertwined with hoppy brews. This association sometimes leads to the misconception that any craft beer, including Blue Moon, must be an IPA.
Navigating Beer Styles:
Blue Moon's classification as a Belgian-style witbier, not an IPA, highlights the importance of understanding the nuances of beer styles. The diverse world of craft beer offers a plethora of options, each with its own unique characteristics and flavor profiles.
Conclusion:
In the colorful tapestry of craft beer, Blue Moon stands out as a Belgian-style witbier, distinct from the hop-centric realm of IPAs. While the IPA craze has significantly shaped beer preferences, it's crucial to appreciate the diverse styles that make up the craft beer movement. Blue Moon, with its refreshing witbier characteristics, serves as a reminder that the craft beer landscape is multifaceted, catering to a broad spectrum of tastes and preferences.
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