Recently, LinkedIn has restricted sending more than 100 new LinkedIn connection requests a week. Before this, there were 100 new connection requests per day. With such a limitation, your new LinkedIn connection requests must get accepted. Otherwise, all the effort will go down the drain!
LinkedIn messaging automation can be a fruitful way to convince new connections to accept your request. The more intellectual way of interaction, the higher chances to get accepted. Sometimes, some businesses wonder if sending connection requests to cold prospects is a wise decision. Definitely! But without being smarter, there is no use to that as well.
But remember, a cold connection request isn’t a holistic approach that creates engagement with the target audience. The more your audience engages with you, the better your chances of LinkedIn lead generation.
The goal of Creating a New Connection Request
Have you ever scrutinized what you do when sending a new connection request on LinkedIn? Just clicking on the ‘connect’ button and moving on? The vision is small with a minimalistic approach. There should be a proper goal, divided smartly. Who knows, with a logical approach, you can generate a B2B lead without using B2B lead generation software.
First of all, when sending a request, make sure you send a message. The message should contain some information about yourself to educate the connection. Try to build a relationship by using layman's language with an informal tone. While building your brand, communicate with them and help in discovering their pain points. When the target user gets personalized messages, they feel valued and respond better, compared to a cold connection.
Grow Your Network by Engaging
The primary goal of sending LinkedIn connection requests is to create a positive image. You need to do something to ensure an engagement chance when trying to connect. By engaging the prospect, it doesn’t mean messaging them and responding. It should be a simple approach where your words force them to visit your LinkedIn profile.
There are many techniques to approach your target user on LinkedIn, however, the ones that can favor your business are:
One-on-One Interaction: Try to add a social engagement element to your conversation with your target audience. Have a personalized conversation after visiting their profile.
Trigger Events: You can take the leverage of trigger events to keep them hooked to your message. Don’t let it feel like a robotic message. Instead, add customized information working on their pain points.
Use Their Interaction to Your Advantage: Search when and where your target audience has liked, commented, or shared something. Use that piece of information to your advantage and create more personalized engagement.
Groups: Check out the groups as per your business model and find people who are interested in the products or services you are offering. This increases connection request chances to 80%.
Ask for Referrals: Don’t leave your introductory message unfinished without asking for a referral. Maybe your target isn’t interested at the moment but someone they know would require you. This helps in connection buildup.
Go for ABC: Sometimes, it’s best to go with the basics. You can simply ask to connect using uncomplicated words. It can also work but depends on the profile you are trying to connect with.
One thing to remember! Never ask for a sales meeting the minute your connection request gets accepted. Even though it looks logical to come directly to the point. However, it is the biggest turn-off to get a potential person on board.
Request Limit and Removal of Pending Cases
In 2021, LinkedIn changed its algorithm, allowing only 100 new connection requests a week. This limits the window of getting in touch with new prospective clients. However, even with such a limit, many businesses start sending mass connection requests. Result? A visit to LinkedIn jail.
This isn’t a literal jail, of course. It's part of the process where LinkedIn restricts an account from sending new connection requests for 24 hours. This happens when the LinkedIn algorithm detects mass connectivity requests with too many declined connection requests.
Tip: Use LinkedIn Automation Tools to bypass the LinkedIn weekly limits without Getting Banned
There is a chance of being sent to the LinkedIn jail thrice. After that, LinkedIn automatically shuts down your account. However, if LinkedIn detects non-human behavior due to some sort of linked automation, the platform will suspend your account instantly. Then you are required to provide them with some sort of identification of not being a bot.
Many people use LinkedIn automation tools to automate the process of sending new connection requests. It’s a great opportunity where you can pair it up with LinkedIn automated messaging as well. However, even with automation, you need to keep an eye on it. Withdraw unaccepted connection requests after 2 months at least. This indicates they are either now interested to get connected. Or not active users on LinkedIn. Both of the cases are not in your favor.
If your pending requests exceed 1,000 invites, LinkedIn restricts you from sending new connection requests. Thus, it's necessary to get rid of unaccepted requests and make room for new ones. The best practice though is to withdraw from unaccepted requests within 6 weeks.
Final Verdict
It is important to write a connect request message with personalized information. This will increase the engagement ratio which magnifies interaction chances. The more your connection engages with you, the higher your chances of getting your pending LinkedIn connection request approved.
In case of a cold prospect hunt, check who visits your profile. A profile view is directly proportional to engagement. They somehow want to interact with you. Send them a connection request and converse. The more you engage with them, the higher your chances of getting a lead.
When you are trying to communicate with them, there is a higher chance of getting your pending request approved. The potential leaders must feel comfortable while talking to you. Don’t make your first few messages sales. Try to engage first and after a few days, try to approach them with your sales pitch.
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