Ranking SEO Agency helps clients manage their PPC campaigns towards their goals.

From Google Ads to Facebook ads, we help our clients reach their buyers on the paid platforms that are most effective. Over the years, we've managed millions of dollars of PPC budget and learned what makes a great relationship between clients and their pay-per-click management service agency. We've built our PPC management program based on what gets our clients the best results while providing the ultimate level of transparency.

Ranking SEO Agency's Approach to PPC Management

Every agency will approach PPC from a different angle. Here are the nine core beliefs our PPC program is based on:

#1. You Own the Account

Your PPC account is an asset. You paid for it to be built and optimized, and you should own it, regardless of who your PPC management agency is.

#2. Optimize for Conversions

You care about leads and sales, not clicks, impressions, click-through rate (CTR), or other vanity metrics. We only optimize for the metrics your business understands and cares about.

#3. A report in Natural Language

We report on the metrics your business cares about and spare you the technical gibberish. Unless you want to nerd out, we're happy to talk shop.

#4. No Silos

Ranking SEO Agency's PPC program is built to support the efforts of our overall digital marketing department, specifically content marketing, conversion rate optimization (CRO), and search engine optimization (SEO).

#5. No Long-Term Contracts

Our PPC contracts run month-to-month and require 30 days' notice to cancel. The best way to keep a client around is to do an amazing job, not lock them into a long-term contract.

#6. No Autopilot

We manually manage campaigns daily and weekly, depending on the velocity of the spend. This ensures our PPC managers always keep a pulse on the account performance and make improvements quickly.

#7. Dedicated Account Manager

Each client has a dedicated point of contact who provides weekly updates, responds to any questions in less than 24 hours, attends weekly or monthly calls, and is available for questions whenever needed. Our account managers will also continually post updates for clients on our project management software, Basecamp.

#8. Have The Best People

While we use some technology to track and tweak campaigns, the people we have managing the accounts are the reason for performance improvements. From our account managers to PPC specialists, graphic designers, and web developers, we invest heavily in recruiting and retaining the most talented people. Don't believe us? Check out our employee perks.

#9. Set a New High Score

When Rankify SEO Agency takes over any new PPC accounts, we aim to set a new high score. While maintaining a budget is great, that's not what drives us. We're passionate about showing how much we can improve when given the opportunity. We commonly increase conversions by 50-90% (while driving down the costs) in the first several months.