What is Social Media Marketing?

What is Social Media Marketing?
7 min read

Your curiosity is the way of you future success! this sounds good? So yeah it’s true If you are curious enough to learn everyday then you will progess yourself everyday and if you progess everyday then you’ll be succefull one day. No! No! I am not a guru of you like anothers . I just showing you what is better.



So what is Social Media Marketing? Everyone will skip the part by thinking that they know this, You know this, right? but I will explain it in a creative way.


In the bustling city of Bangalore, there were two friends named Priya and Rohan who shared a dream of opening a trendy cafe together. They poured their hearts and souls into creating a menu filled with delicious South Indian fusion dishes and a cozy atmosphere that reflected the vibrant culture of the city. However, they soon realized that simply having a great cafe was not enough to stand out in Bangalore's competitive food scene.


One day, Priya stumbled upon the concept of social media marketing while scrolling through her Instagram feed. Intrigued, she shared the idea with Rohan and they decided to give it a shot for their cafe. They created a Facebook page and Instagram account for their business, where they posted stunning photos of their mouth-watering dishes, behind-the-scenes snapshots of their kitchen, and updates on special events and promotions.


To their joy, they started to see a surge in customers walking through their doors and placing orders online, all thanks to their social media efforts. People were tagging their friends in posts, leaving glowing reviews, and sharing their dining experiences at the cafe on their own social media profiles. Priya and Rohan were amazed at how social media marketing had not only brought in new customers, but also created a sense of community around their cafe.


Through engaging with their customers on social media, Priya and Rohan were able to listen to feedback, respond to inquiries, and tailor their offerings to better suit their customers' preferences. They realized that in the digital age, having a strong online presence was crucial for any business looking to thrive and succeed.


As their cafe in Bangalore became a popular hangout spot for locals and tourists alike, Priya and Rohan continued to harness the power of social media to showcase their passion for food and hospitality. They had not only grown their business and increased their revenue, but had also built lasting relationships with their community. And so, they continued to use social media marketing to spread the word about their cafe and share the flavors of Bangalore with the world.


Hope you’ll also define this question in creative story.


Now it’s time to dive in the most asked question :

“Social media marketing course”

So Everyone is now expert in social media marketing as their own thoughts,but I want to inform you that they are lying to themselves .

Now, I am going to share best courses that will help your journey to become an expert in social media marketing

Here are website’s list dor SMM Course:(PAID)

Coursera: Visit Coursera (IT CAN BE FREE TOO)

Udemy: Visit Udemy

LinkedIn Learning: Visit LinkedIn Learning

DigitalMarketer: Visit DigitalMarketer

Simplilearn: Visit Simplilearn

Wait! wait! don’t cry my friend I have free versions of that but all you have to do is continue reading…

Here are website’s list Social media marketing course :(FREE)

Google Digital Garage: Visit Google Digital Garage

HubSpot Academy: Visit HubSpot Academy

Moz Academy: Visit Moz Academy

SEMrush Academy: Visit SEMrush Academy

Alison: Visit Alison

Now see, all of you definetly searched “how to become a social media marketing manager”

If you didn’t then go to google and search it out and get back to here, But Here I will define How can you become social media marketing manager.

So at first you need to understand the key responsibilities of Marketing Manager.Here are some:

The key responsibilities of a social media marketing manager include developing and implementing social media strategies to align with business goals, creating and publishing engaging content, analyzing engagement data, identifying trends in customer interactions, planning digital campaigns to build community online, monitoring SEO and web traffic metrics, collaborating with other teams to ensure brand consistency, communicating with followers, responding to queries in a timely manner, and staying up-to-date with current technologies and trends in social media, design tools, and applications. A social media marketing manager must have excellent communication, copywriting, and analytical skills, as well as a bachelor's degree in marketing, public relations, or a related field. They should also have experience working with social media and be able to deliver creative content, have solid knowledge of SEO, keyword research, and Google Analytics, and be familiar with web design.

Now it’s time to take help of videos because I am tired too by writing this stuffs for free for all of you.

Oh! wait don’t go it is just a joke, continue reading,

Certainly! Here are some key best practices for social media marketing managers:

  1. Understand your audience and establish a presence on the appropriate social media platforms.
  2. Be strategic in your approach and set specific, measurable, achievable, relevant, and time-bound (S.M.A.R.T.) goals.
  3. Regularly assess your performance and adjust your strategy based on the results.
  4. Plan and schedule your content in advance to avoid last-minute stress.
  5. Develop consistent brand guidelines to maintain brand identity across all platforms.
  6. Utilize social listening to monitor brand sentiment and engage with your audience.
  7. Seek feedback from your audience to improve your content and engagement strategies.
  8. Identify the most effective platforms for your brand and focus your efforts on them.
  9. Plan your content ahead of time and batch similar tasks for efficiency.
  10. Automate repetitive tasks to save time and streamline your workflow.
  11. Use saved or canned replies to enhance customer care and response times.
  12. Implement social media automation tools to further optimize your time management.
  13. Learn to prioritize tasks, delegate responsibilities, and avoid burnout.
  14. Leverage social media management tools to schedule posts and manage content effectively.
  15. Stay updated on industry trends and continuously refine your social media strategy.
  16. Engage with your audience regularly and prioritize community interaction.
  17. Expand your presence across multiple platforms to reach a broader audience.




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Aryan Pandey 2
Joined: 3 months ago
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