Mobile SEO is done to improve your website accessibility on a cell phone. Currently, access to web pages from a mobile phone has been increasing, which has meant that companies do or do have a version of their online site for mobile phones.
What will happen if you don't do Mobile SEO yet is that when a user accesses your page from a phone, the content loads very slowly and the layout doesn't look good, making the user decide to leave.
If you want to know how to optimize your website for mobile, here we tell you what you should do:
Measure the loading speed of your website
A slow loading speed can cause the user to leave the page immediately, to avoid this problem you must always measure the page load time.
- Check the hosting service to see if it supports a large volume of traffic
- Implement an AMP, since this will allow you to create pages with high-loading speeds
Reduce the size and weight of the pages
The pages must weigh 1000 kb. For this, the HTML code must be optimized, as well as the Javascript and CSS files compressed. Also, check the size and weight of the images too.
Make a responsive web design
Responsive web design consists of adapting the content of a website to the size of the screen of a device, which can be a cell phone or a tablet.
The advantages of making a responsive design are the following:
- You don't have to redirect users
- You save time tagging duplicate content
- The indexing process is faster
When making this type of design, you must think about the user so that you know how to give them all the best and that they enjoy their stay on your website.
You can make independent URLs or separate pages
With this configuration, you will have two different pages, with different URLs, each targeting a different device.
The good thing about making separate pages is that you can optimize the website by targeting computer users and users coming in on a phone. In addition to making exclusive designs for each URL.
The downside to this is that if you misconfigure it, it could lead to duplicate content. Also, maintenance can be more expensive.
Use media Queries
The use of media Queries is super important in SEO for Mobile since it allows you to know what system you are using to view a web page, and depending on that, a custom CSS is useful for you.
Keep your titles and meta descriptions concise and relevant for mobile users, as they have limited screen space. Use compelling meta tags to encourage click-throughs from search results.
By implementing these mobile SEO practices, you can enhance your website's visibility, improve user experience, and ensure that your content is accessible and relevant to mobile users, leading to better search engine rankings and increased traffic from mobile devices.
But, at Digital Specialist, we will help you develop a great website to provide the best experience to your customers from any mobile device.
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