Why You Should Incorporate Live Streaming at Your Festival

Why You Should Incorporate Live Streaming at Your Festival
7 min read
29 September 2022

Live streaming is the new trend, and nowadays, everyone is enjoying watching such real-time video over the internet. Not just that, but the popularity of live streaming among individuals makes the event organiser host more such events. Additionally, lots of corporations and businesses are making lots of effort to live stream their on-ground events to expand their audience. Understanding how video might be used at your event is more crucial than ever with the popularity of platforms like Facebook Live, YouTube Live, and Periscope.

As a result of the learning from this platform, many companies have started working and offering live streaming services to those who want to make their event live. Nowadays, event tech companies are on the rise. Because, in comparison to times where only corporate events used to be live streamed, now people want to stream their festivals to expand the horizons of understanding the cultural differences. 

For the past ten years, video has been an integral part of the event technology landscape. Video has evolved into a vital and adaptable marketing tool because it provides the ideal way to capture your event as well as great content to display on screens at the venue and fill websites with.

Understanding the Live Streaming For Festivals

Thanks to the popularity of live streaming apps like Facebook Live and Periscope, video technology has advanced, opening up new and exciting opportunities for the live events sector. Live streaming has also made free broadcasting more accessible. One of the most widespread misconceptions is that live streaming is only appropriate for significant occasions. 

There are many live streaming services in UAE, and investing in such services is a worthwhile investment for all sizes of concerts and corporate events that wish to achieve a global reach. If your event is fully booked, live video is a fantastic way to spread the word about it (and your brand). In fact, live streaming may be most appealing for small events with a limited number of attendees because it allows you to maintain an intimate setting while attracting a large audience.

Adapting to industry changes

Over the years, there have been many changes in the events industry, including the popularity of live streaming. Many musicians and artists who haven't done much streaming in the past are beginning to host their first live-stream performances. Live streaming a concert in its entirety or a current in-person event can be a profitable, enjoyable, and effective way to boost event attendance.

Not just in the music industry, but many corporate festivals, college events, launching events, or festivals of different types need to live stream due to the huge opportunity associated with it. 

Top Reasons For Live Streaming 

Staying connected 

Staying connected in these busy lives is hard, and it can be a challenging task for many event organisers. Live streaming can never be the same as in-person celebrating or enjoying festivals. But there are advantages to it. At least you will not feel like you are missing out. Additionally, the host can reach new horizons of reaching out to many of the audience out there who are interested to come on-ground but due to some reasons are not available. 

Promoting Your Business

Brands always look forward to every opportunity which helps in promoting them. There is an opportunity with live streaming platforms. Promoting your live stream will attract more viewers from around the globe, and people who may not be familiar with you may decide to check you out. While watching your live stream, locals who have heard of you but haven't been able to see 

Expand Your Reach

Live streaming is the best way to extend your reach in many aspects, like you can sell tickets for your virtual events. It is challenging or almost impossible to draw the same crowds to a music festival as some well-known live streaming events. You can increase your reach if you host a virtual concert or include a virtual option because you can invite attendees from all over the world.

Enhance Your Event With Live Streaming

Build the hype

Everyone enjoys a sneak peek, and live video is a fantastic way to create excitement for your event as it approaches. With the help of a webcast service provider, you can conduct activities on your event website or app, such as an inside look at the venue or a keynote speaker Q&A session. Obtaining feedback and inquiries from the audience will engage them right away. If you want to know more about the top tips to boost live stream engagement. Click the link and know more. 

Involve More People

At a crowded event, attendees cannot be in every location at once. They frequently struggle to get from one place to another on time, and have to choose between things they would like to do or see, or both. Your attendees will have more access to the things they want by live streaming your events, whether they use their own smart devices or screens located throughout the venue.

Extend your Reach

Organising events requires large groups of people to gather in a specific place at a specific time. This will always be the case, but with live streaming, your event's reach need not end at the entrance. Why not ensure that people can participate wherever they are if you are hosting an event that is worthwhile to attend?

Broadcast your Audience

Live videos are popular among viewers, but people enjoy being in front of the camera more. Event organisers can take advantage of the ease with which live stream broadcasting allows anyone to become their own TV star. Get out into the crowds to broadcast brief live clips of your event or special audience events to get immediate feedback.

Choose Professional Live Streaming Services

The above-mentioned reasons are sufficient to make your mind up in order to live stream your event. But at the end, the last thing you must want to know before planning is to hire the best live streaming services which can make your vision into reality. While One of the most popular platforms, Dreamcast offers robust streaming and ticketing benefits and also allows you to have intimate concert-like experiences. It is important we continue to live stream different festivals. Make sure to request a demo and learn more about our platforms today.

 

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Scarlett Watson 1.5K
I am a professional writer and blogger. I’m researching and writing about innovation, Blockchain, technology, business, and the latest Blockchain marketing tren...

I am a professional writer and blogger. I’m researching and writing about innovation, Health, technology, business, and the latest digital marketing trends. 

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