Some people fail to figure out why their website is not performing at all, even when it was built as per the latest Google guidelines. In this situation, they contact WordPress website development company India professionals, and at this point, they realize that the website is not following the latest trends.
This is actually the role of the WordPress website development company in India to ensure that the website is developed as per the latest trends, and some directions for 2023 are discussed in this article.
WHY IS WORDPRESS SO COMMONLY USED?
There are many reasons why the WordPress platform has become incredibly popular. Currently, it is powering more than 43% of websites on the Internet, and more than 70 million eCommerce websites are running on this platform. WordPress has numerous strengths that are not seen in all other content management systems. For example - it is incredibly user-friendly and so much so that even first-time administrators and business owners can use it easily. It is also effortless to change the page layout and the User experience this platform offers. Website design company India professionals add that this platform has a massive library of free and paid plugins that make this platform even more versatile and powerful. It is 100% customizable and by using timely WordPress Management Services, it becomes easy for any website owner to keep it secure and safe.
Some notable features of WordPress platform are listed below.
BENEFITS OF WORDPRESS WEBSITES:
- Easy-to-use
- Mobile-ready
- SEO-friendly
- Powerful plugins
- Regular updates and enhanced security
WORDPRESS TRENDS TO FOLLOW IN 2023
WORDPRESS 6.1
Continuous improvement and adding new features has always been the biggest USP of WordPress, and at the end of 2022, WordPress 6.1 is finally out. It has got more than 400 improvements and bug fixes that any WordPress website development company India professional can take advantage of. Also, WordPress is focusing seriously on ADA-related improvements, and in WordPress 6.1, so many themes are there that are fully accessible.
WORDPRESS AND E-COMMERCE
WordPress is now fully grown up to be used as an e-commerce platform using versatile plugins like woocommerce. With this plugin, several search engine optimization features get added to the platform, and it becomes extremely easy to use. It also simplifies payment gateways, and inventory management and also, and there are WordPress management services available to improve customer services continuously.
MICRO-INTERACTIONS
The trend of micro-interaction is going to get more powerful, where they will be focused and have minimal use of animation. It is estimated that these interactions will encourage engagement and help businesses communicate their brand to the audiences and also in creating engaging websites. Experts from WordPress website development company India recommend that these micro-interactions would be in the form of animated GIFs, SVGs, and also Lottiefiles.
PARALLAX SCROLLING
Parallax has been creating sensations in the world of the Internet for quite a while now, and estimates say that it will become more and more engaging in the coming time. Experts from website design company India forecast that with practical use, the parallax feature will definitely help you grab users’ attention and entice them to stay on your website more.
Apart from these common trends, WordPress is also experiencing massive popularity of dark mode using interface and speed optimization. There are also 'drag and drop' page builders that will be used more in the coming years for creating a website without using any code.
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