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8 Brand Logo Redesigns that Flopped and Tips to Deal with the Fallout

A brand's logo is its most recognizable asset, and a redesign is a big undertaking. A successful redesign for high-stakes companies can attract new customers and energize existing ones. On the other hand, a flop can alienate both. You can take inspir...

Michael Crawford · 05 December 2022 · 6
8 Brand Logo Redesigns that Flopped and Tips to Deal with the Fallout