sponorship management (1)

Sports Sponsorship and Ethical Responsibility: A Critical Examination

In the dynamic world of sports, sponsorship plays a pivotal role in the financial success of teams, athletes, and events. Companies invest significant resources in sports sponsorship to gain exposure, connect with their target audience, and enhance brand visibility. However, with great power comes great responsibility, and the ethical consideration...

Sportcell · 12 September 2023 · 1