Is Digital Signage Easy For A Supermarket To Use?

Is Digital Signage Easy For A Supermarket To Use?
3 min read

It’s simple and cost-effective with the support of a great digital signage partner.

With Kuusoft’s easy drag and drop digital signage builder, absolutely anyone can create and launch beautiful, impactful supermarket digital signage.

You don’t need to hire graphic designers. Everyone on the team can get phenomenal results with our intuitive, self-service system. We’ll show you how to design, manage and display your own amazing looking content for your supermarket in four easy steps:

  • Choose from hundreds of beautiful templates built especially for supermarkets
  • Customise it by adding your own text and pictures or choose from our extensive library. We’ve got millions of stock videos, images, graphics, icons you can use for no extra cost
  • Choose the dates and times for your content to display
  • Deploy to one screen or multiple screens in one store or many in just seconds


5 winning digital signage ideas for your supermarket store


Advertising: Use your screens as an extension of your digital marketing and online presence. You can use digital signage to announce specials, launch new products or run promotions. Point of sale advertising is also very effective for impulse buys, time-sensitive deals, clearance sales and bundle deals. And if you happen to sell out of stock, stop running the promotion in seconds.

Wayfinding: People want to be in and out of the supermarket as fast as possible. Digital signs that promote products and then let customers know where to find the item will be a hit.

Noticeboards: Community noticeboards are popular in supermarkets, so why not digitise? You can allow customers to post their own content and sell advertising space to local businesses for a new revenue stream. 

Inspire shoppers: Not everyone turns up to the grocery store with all their dinners planned and a list in their fist (or phone). Use your screens to give them ideas by sharing easy recipes or ready-made meal options. Research shows in-store shoppers are more adventurous than online shoppers, so tempt them with unfamiliar possibilities. Sharing nutritional information and details on the product’s origins can also inspire customers to try something new.

Share important information: Digital signs are great for letting customers know how to behave in your store. They can remind shoppers to be courteous to staff and other shoppers in peak times. If there is an emergency, digital signage can quickly share evacuation instructions. 


Kuusoft in action


For over a decade, our digital signage solutions have been helping small independent grocers and huge chain supermarkets attract customers and grow revenue. Thousands of businesses across the world love and trust Kuusoft’s digital signage solution.

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