Great TikTok content comes out naturally; getting people to not just research it but actively monitor it is a whole different art form. Yet combing through TikTok hashtags can add both clout and personality to your videos if you take a clever approach to it.
You probably know that TikTok is an app that swept the world's inhabitants off the social media scene with its two billion downloads and presence in 200 countries. TikTok is filled with huge amounts of content and users, which means that your music videos need to be created carefully if you wish to obtain a following.
There's only one way to master becoming an Instagram "brainstorming expert" and that's to utilise your TikTok sales strategy to get your feet wet in today's pool.
What are TikTok hashtags?
A hashtag is a symbol followed by alphanumeric characters, acronyms, phrases, numerals, or sometimes even emoji. (Think Halloween or dance mom or Y2K style.) Essentially, hashtags are a way of categorising content to make it easier to find and for social media algorithms to understand.
TikTok users add hashtags to video descriptions to label their content. Notably, these are clickable: you click on one hashtag and you will be taken to a search page with other content labelled in the same way. All yours. Watch the video to learn more about using TikTok hashtags more closely.
Why use TikTok hashtags?
The hashtags that you use on TikTok can be essential to make the most of the reach of your account. TikTok hashtags can help the algorithm correlate you with people who want to see your content on your To You page (FYP).
They can also discover your content by people interested in a certain subject, who may be in search of a specific search term or tag. For instance, if I want to watch some videos about dinosaurs, I can just search for videos tagged dinosaur and then gorge on triceratops content for the rest of the night.
Users who follow specific hashtags can follow you even if they follow your account directly. One more important reason to embrace the #hashtag life? Hashtags can be a great way to build a social network online. Encourage others to use branded hashtags, or find and comment on other content posted using relevant hashtags to immerse themselves in an online community.
100 top trending TikTok hashtags
This list should help you get started, but TikTok hashtag trends tend to appear quickly and often, so keep watching the Discover page frequently to see what's trending now.
- #fyp
- #for page
- #tiktokchallenge
- #duet
- #trending
- #comedy
- #savagechallenge
- #tiktoktrend
- #levelup
- #featureme
- #tiktokfamous
- #repost
- #viralvideos
- #viralpost
- #video
- #foryou
- #slowmo
- #new
- #funnyvideos
- #likeforfollow
- #artist
- #fitness
- #justforfun
- #couplegoals
- #beautyblogger
- #music
- #recipe
- #DIY
- #funny
- #relationship
- #tiktokcringe
- #tiktokdance
- #dancer
How to find the best hashtags for your TikTok videos
Of course, you can simply go with your gut and go with the most descriptive hashtags that come to mind to label your video (how to make a peanut butter and banana sandwich), just like TikTok search engine optimization strategy. But, just like in TikTok SEO tactic, this type of research includes a bit less guessing and a bit more geeking out.
When in doubt, consider going beyond hashtags and considering how you might optimise your content as a TikTok video.
Take a cue from the competition
It's vital not to fall in the trap of playing copycat here. If you want to try to reach influencers or discover even better search phrases for your industry, looking at which hashtags they're using will help you determine this.
Study your audience’s hashtag habits
Know which hashtags your audience already uses by searching for it on social media. Connect with your audience by referencing similar terms used by other fans. Chances are, large groups of people with those interests are looking for or using similar hashtags.
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