7psofmarketing (1)

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Learn About the 7P's Of Marketing Mix

The marketing mix was first defined as 4 ps. Those were Product, Price, Promotion, and place. Later, a fifth p was introduced, People, for the service businesses. Very recently, two more were added: Packaging and Positioning. It is taught to the stud...

TYC Communication · 26 November 2022 · 27