How Direct Mail Is Increasing ROI in A Digital Age

In an era dominated by digital marketing, where emails flood inboxes and social media feeds are saturated with promotional content, businesses are rediscovering the power of a more traditional marketi...
4 days ago ·
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The Tips and Tricks of Design: Elevating Your Direct Mail Campaign

Creating a lasting impression on potential and current customers is what truly counts in today’s fast-paced world of marketing. Direct mail has cemented itself as a powerful tool, with 35% of co...
25 March ·
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Creating a Seamless Digital Passenger Experience Driven By Data

Public transport is part of the backbone of travel in the UK, and the seamless and efficient passenger experience is tantamount to the sector’s success. Research from transportfocus has found th...
25 March ·
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Social Media Vs Direct Mail: Adopting a Holistic Approach in the New Era of Marketing

In the age of digital prominence, the battle between social media and direct mail services as marketing channels intensifies. But instead of seeing them as contestants, marketers can embrace the benef...
26 February ·
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Creating a More Accessible Journey for Passengers

The railway network is important to everyone throughout the UK, but it’s even more important for the disabled community to get around the country quickly and efficiently. In the UK alone, there...
19 January ·
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The Importance of Outsourcing Your Direct Mail Campaign

When it comes to getting the most out of your money, ensuring you’re funding your marketing campaigns right is crucial. In 2022, direct mail spending was £1.1 billion in the UK – an increase on the previous two years' spending.  One way to ensure you’re getting the right...
18 December 2023 ·
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What Data Projects Should You Be Outsourcing?

If you work with data, you know the pain of ‘the next big thing’. Every year, a new technology or approach takes the business world by storm. In most cases, this is a good thing –...
13 December 2023 ·
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Expert Reveals How to Get the TikTok Tan Lines Trend with the Sun

In the ever-evolving world of TikTok, trends come and go, but some manage to capture the attention and admiration of millions. With approximately 122 million users in the US, it is no surprise that on...
25 October 2023 ·
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Public Transport in Rural Communities: Solutions for an Enhanced Passenger Experience

Public transport plays a crucial role in connecting communities and ensuring access to essential services. While urban areas usually have well-established transportation networks, rural communities o...
18 October 2023 ·
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Tanning Taught by AI: Is AI Advice on Tanning Comparable to Experts?

Data shows that over one quarter (26%) of Brits have used AI. With everything from recipes to tanning advice, AI is answering the questions of the public daily. In the world of beauty and skincare,...
19 September 2023 ·
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Campus Connoisseurs: The Best University TikTokers You Need to Follow

It’s hard to believe that there was ever a time without TikTok. What started off as a low-key social media platform where people shared lip-syncing content, has exploded into the leading destina...
18 September 2023 ·
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Kura invests in tech advanced platform to transform customer experience

London, UK – August 2023 – Kura, the UK’s largest independent outsourcer, is transforming its contact centre capability with Avaya Enterprise Cloud. Being rolled-out this summer, th...
31 August 2023 ·
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How The Engineering and Construction Sector Has Adapted to Become a More Diverse Workforce

The fields of engineering and construction are typically masculine domains. Figures from 2022 show that women make up just 16.5% of all UK engineers - while females represent only 23% of those working...
18 August 2023 ·
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Best Ways to Protect Your Home

A home burglary occurs every 164 seconds in the UK. Every day, hundreds of people deal with the financial and emotional toll of someone breaking and entering their property. Yet 42% of people still don’t lock their doors or windows while in the home! With so many of us starting our business v...
17 August 2023 ·
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How to Minimise Returns Fraud while Retaining Customer Loyalty

In recent years, consumers have turned to online shopping more frequently, discovering new ways to handle the products they receive. Unable to experience the goods in-store, online shoppers became more comfortable with returns. Today, consumers see returns as a key part of the shopping process and e...
24 July 2023 ·
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Electric Cars 101: A First-Timer's Guide to Owning an EV

With more than 31,700 new electric cars registered in June 2023, accounting for 17.9% of all vehicle registrations across the country, EVs are increasingly at the top of British drivers’ wish-lists. As of July 2023, there are more than 810,000 fully electric models on UK roads, as well as som...
24 July 2023 ·
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