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Atrina Technologies India
At Atrina, we like to keep it simple. We are a group of passionate technology practitioners who excel at creating highly-effective and powerful digital interventions that alter the course of your business and unleash your truest potential. If you’re looking to not just participate in the digital revolution but lead it, we’re confident we’re your right partners!
Hyper-Personalization in Retail: The Future of Customer Experience with AI and Analytics
80% of shoppers are more likely to do business with a company that provides personalized experiences (PwC).
Consumers from all industries expect a shopping journey personalized to their individu...
05 June
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Intuition vs. Data-Driven: The Ultimate Guide to Smarter Decision Making
Ever toss a coin to decide on a crucial business choice? While intuition has its place, in today’s data-driven world, coin flips just won’t cut it. Effective decision-making is the corners...
01 May
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Understanding the Crucial Role of Sales Force Automation in Retail Industry
It takes more than simply high-quality products to be competitive in the retail industry, which is always evolving. Retailers need to improve customer experiences, streamline processes, and adjust to...
27 February
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The Catalysing Effect of ERP Systems on Production in Manufacturing
“ERP is first an attitude; second, a process, and only third, a set of tools.” – Alexis Leon.
The industrial landscape is expanding fast, and staying a step ahead of the rest is vit...
29 December
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Role of Machine Learning in Realizing an Organization’s Sustainability Goals
Machine Learning, being an integral part of Artificial Intelligence, has been contributing big time to the globe, in different capacities. This article points out the role of Machine Learning in fulfilling the sustainability goals of any organization.
Machine Learning and Artificial...
08 October
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Understanding Software Product Development and its Evolving Landscape
Software is an inevitable ingredient of today’s industry segments. Creating robust and effective software products is a vital yet complex task since many software applications fail to impress...
08 October
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Digital Fluency Model – Projecting Your Way to Success
Digital transformation is today’s new-age mantra, paving the way for a successful tomorrow. Businesses strive to adapt to newer technologies, strategies, and mechanisms to ensure thorough...
02 October
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The Platform Engineering Guide – The Future of Ops
The arena of software development is seeing the advent of newer technologies every other day. As interesting as it may look, it is adding complexities, costs, and burdens on the team, be it developers, designers, architects whoever. Organizations are looking forward to ways and means by wh...
03 September 2023
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Successful Product Development Balancing Tech and Business from 0 to 10
Creating a product from the ground up can be an intimidating task, mainly if you are a novice in the industry. Regardless of whether you are a fledgling startup or a seasoned corporation, numerous f...
03 September 2023
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What is Technical Debt and Ways to Avoid It
In the world of software development, the entire technical task force is known by the terminology – ‘technical debt’. The reason being all software teams incur technical debt along...
03 September 2023
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An Exhaustive Guide on FinOps – The Modern Management Practice
“FinOps is not just a solution, it’s not just a one-time action. It’s a continuous process that needs to be established and optimized.” – Max Guhl
Th...
20 August 2023
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How Can Products Study Their Users Better by Using New Tech? (AI/ML)
As the world of technology continues to progress, the trend of personalised products is becoming increasingly prevalent. To serve users better, products should strive to comprehend their target au...
04 August 2023
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Tech-Driven Transformation: Scaling the FMCG Industry
The Fast-Moving Consumer Goods (FMCG) industry has long been recognized for its ever-changing and fiercely competitive nature. However, with the advent of technology in recent times, this industry h...
04 August 2023
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