Currently, application demands are no longer limited to mobile games. Non-game mobile applications in entertainment, social, tools, short films, and more are gradually taking root and sprouting overseas. This is just one aspect.
How to accurately benchmark the application market and achieve rapid application growth?
Accessing programmatic advertising is the best choice!
As a practical expert serving the growth of major enterprise applications for many years, NetMarvel, with its stable and efficient programmatic advertising platform, breaks through various obstacles for advertisers in incremental monetization. It can be said that it is the best choice for solving business platform issues! Advertisers need to use more vertical data as support, and choosing a programmatic advertising platform at this time is a wise decision.
Next, we have compiled NetMarvel's year-end summary for 2023. Let's review the highlights of NetMarvel in 2023 together.
01 Netmarvel’s Business Achievement
- Leading Technology Promotes Efficient Conversion
NetMarvel's machine learning models have the advantages of intelligence and automation, including tasks such as bidding, budget control, target positioning, and creative optimization. This means our intelligent system can automatically adjust bidding strategies, allocate advertiser budgets reasonably, precisely target audiences, and optimize creativity in real-time during advertising campaigns.
This automated machine learning model not only improves the efficiency of advertising campaigns but also ensures continuous optimization of product promotion in different markets and media scenarios. Through deep algorithms and data analysis, NetMarvel can make rapid and accurate decisions to meet the diverse needs of advertisers, making it convenient for advertisers to manage ads and achieve maximum ROI.
- Precise Customer Acquisition for Efficient Profit
Firstly, optimize the delivery materials and content to attract players using popular materials. To increase delivery reach, NetMarvel first considers the differences in language and cultural backgrounds, then designs more targeted materials based on the product's characteristics and adds corresponding game highlights to ensure that the delivered content can blend into the characteristics and styles of different regions, increasing the probability of attracting user attention.
Secondly, exposure of materials can be increased by riding on trends. Before formulating the delivery strategy, the NetMarvel team studies the hot topics and trends in the target market, creates game content related to them, and increases material exposure.
02 How will Netmarvel empower traffic in the future?
2.1 Provide Abundant Traffic Resources to Reach Global Users
NetMarvel has a strong foundation in the field of "cost reduction and efficiency improvement" in applications, with over 1 billion monthly active users (MAU) and 1 million application traffic from its own products, SDK partners, and its Game Studios. By deeply cultivating the In-App self-owned traffic matrix, we are committed to providing advertisers with high-quality traffic services. Simultaneously, through strategic cooperation with SDK partners, we aim to expand coverage globally, maximizing the reach of potential users.
The vast user base and rich traffic resources not only provide unique opportunities for advertisers but also propel application growth to new heights. Whether seeking to increase brand awareness, expand user groups, or enhance revenue, the powerful traffic matrix will bring continuous growth and monetization revenue to your business
2.2 Precise Positioning for Maximum Return on Investment
With years of accumulated experience and successful practices in multiple advertising campaigns, NetMarvel uses multiple efficient algorithm models to meet the diverse needs of advertisers. We deeply understand user behavior and preferences in different international markets, allowing us to more accurately match the target audience.
2.3 Multi-target Optimization to Meet Various Advertising Demands
In the process of formulating international expansion strategies, NetMarvel has always adhered to the concept of multi-target optimization, making meeting advertising demands the core goal. We choose to adopt advanced machine learning and deep learning algorithms, building custom predictive models to achieve maximized goal attainment in the global market, including CPI, CPE, and ROAS across multiple dimensions.
Feel Free to Contact Us!
No comments yet