Instagram is testing a new feature known as "Bonuses" that will let creators earn money from their Reels. Instagram has been investing heavily on Reels with new features, as well as increased visibility for the short-form video product. Similar to any other Facebook product the company has begun offering monetization options for Reels as well. The month before, Facebook announced it would start showing ads on Reels across India, Brazil, Germany and Australia. Instagram will now let creators earn from Reels on the platform.
Instagram is currently testing "Bonuses" that will let creators earn money by selling their Reels. The feature was discovered through Alessandro Paluzzi who shared screenshots of the feature on Twitter. Based on the images, creators will be in a position to earn rewards from Instagram when they post new Reels. Additionally, they will be able track their progress to determine the amount they've earned. Instagram also encourages creators to look out for opportunities to earn money so that Instagram might offer more rewards later on. Bu for that keep in mind that you required a lot of Instagram followers.
Based on the photos Based on the screenshots, it appears Instagram is offering bonuses only for professional accounts. The feature may not be accessible to accounts that are personal. However, there is no official confirmation as the feature is being tested. Instagram often tests new features that it tests on Instagram, but many take months before they are released. It's not necessary to wait for the feature being tested to become a reality. However, the idea of offering creators opportunities to earn through Reels is a reasonable idea considering how Reels has made money from the TikTok replica.
Snapchat has also set up an account to help creators earn money via Spotlight which is a TikTok-like short video feature. Snap claimed that 5400 artists have made over $130 million together so far. The company also plans to alter the program to let creators earn monthly, instead of daily. Twitter has also begun its plans to monetize users using "Tip Jar" that allows users to earn money through their followers.