Review of the Shopify Starter Plan for 2023: Features, Costs, and Comparison

Review of the Shopify Starter Plan for 2023: Features, Costs, and Comparison
11 min read
17 October 2023

The user-friendly e-commerce platform Shopify Starter is made for people and small businesses who want to develop an online presence. It offers a straightforward and convenient approach to set up an online store, sell goods, and reach a larger audience. Shopify Starter offers crucial features and tools to launch your online business, whether you are an aspiring entrepreneur, a hobbyist, or the owner of a small local business.

KEY TAKEAWAYS

  • For new or social media-focused businesses, Shopify Starter, a $5 monthly package, provides the bare minimum in terms of sales functionality.
  • For those who are new to online selling, social media influencers trying to monetize their fans, people on a tight budget, or single business owners, Shopify Starter is the ideal solution.

The Shopify Starter Plan is what.


The Shopify Starter Plan, sometimes referred to as the Shopify $5 plan, is a Shopify Pricing Plan that emphasizes a quick and simple method of selling goods online without the need for expensive tools, sophisticated pricing structures, or even a website. So, while it lacks the majority of the advanced features, it has the fundamental elements of a Shopify plan.

Beginning in June 2022, the Starter Shopify Plan will serve as Shopify's entry-level offering for merchants who are new to e-commerce, replacing the previous Shopify Lite Plan. The Shopify Starter Plan starts at $5 per month, which is significantly less expensive than the Shopify Lite Plan ($9 per month), but having essentially identical functionality.

What is the price of the Shopify Starter Plan?


Subscription costs for the Shopify Starter Plan


The Shopify beginner plan's website lists a $5 monthly price. Shopify even offers its Shopify Starter plan for the first three months for just $1 starting in November 2022.

The Shopify trial, on the other hand, will allow you to test out this plan and see if Shopify Starter is right for your online store.

Shopify Starter transaction fees

The Shopify Starter transaction cost (when using Shopify Payment) is 5% + $0.3 per transaction.

Shopify Starter transaction fees

Additionally, Shopify will apply a 1% foreign transaction fee for credit cards issued outside of the US.

Shopify Starter Plan Features

Main Features

A number of essential features are included in the Shopify Starter Plan to improve your e-commerce experience.

Linkpop by Shopify

The Linkpop page can house a variety of online content, such as social media links, company information, and photographs. It is flexible and configurable. Importantly, the Linkpop link may be included to your social network biographies and displayed at the top of your TikTok or Instagram profile, broadening the audience for your brand and perhaps driving more traffic. Additionally, store owners may easily customize their online stores by choosing from a variety of Shopify Starter Plan themes.

Effective Selling on Social Media

Customers may make direct purchases from social media pages without having to visit your Shopify store thanks to the shopify starting plan examples' combination of strong payment processing and stringent security measures. Customers' trust is increased by this simplified approach, which also greatly raises conversion rates.

Sales Analytics & Order Management

You can keep an eye on important indicators with the help of the Analytics function, such as overall sales, a detailed breakdown of sales, best-selling products, and order history. It gives you the freedom to evaluate the efficiency of various sales channels, compare current sales figures to earlier periods, and keep tabs on your average order value.

It is simple to interpret the metrics because they are given in a user-friendly way with both numerical values and beautiful graphics. Additionally, you can see the percentage change from the prior date range for each measure, which will help you better understand how your business is doing.

Customer Service

The Shopify Starter package does not include phone call assistance, however it does offer substitute methods for connection with merchants including live chat and email support. These channels guarantee that retailers get timely help and assistance for their questions and issues.

Features similar to other Shopify plans

Shopify Starter Plan includes:

  • Unlimited products: Your Shopify store allows you to sell an unlimited number of items.
  • There is no cap on the number of visitors to your store online or the number of files you can post.
  • Brand assets: You can add and manage your logo, brand colors, and slogan.
  • Fraud detection: Shopify Payments has an integrated fraud detection tool. This tool alerts you to orders that may be fraudulent in order to help you prevent chargebacks and losses.
  • Manual order generation is possible through the Shopify admin, where you can also enter payment information.

  • Discount codes: Using discount codes to grow your consumer base is simple.

  • Abandoned cart recovery sends a consumer an email if they leave your store without finishing the checkout process. The email that is delivered to customers after they leave your store can be altered.

  • Sales, order, and visitor information for the online store are displayed on the Analytics page, which is accessible on all plan tiers.

  • Financial reports: These reports give you important financial data about your company. You may view your sales, payments, and pending sales in the financial overview, or you can view the full finance reports for more details.

  • Customer service If you need help setting up your store, contact the Shopify Support team by phone, email, or live chat.

All plans include these features, which is a wonderful place to start for using Shopify to sell products online.

How Do I Set Up a Shopify Starter Plan Online Store?

Add a Product

Add a Product

You must add your products to your Shopify Store in order to start selling using Shopify Starter.

To create and change your product details, click Products in your Shopify Admin Panel.

Products in your Shopify Admin Panel

The following information must be provided:

  • Title of the Product Product Description
  • Images, videos, or 3D previews of the product
  • SKU (stock keeping unit) pricing
  • Product variants/options

After pressing Save, your newly added product is prepared for the following action.

Your Linkpop page

What is Linkpop?

A free tool to build shoppable landing pages that can draw visitors from social networking networks is provided by Linkpop, which is powered by Shopify. With the addition of ecommerce functionality, Linkpop resembles Linktr.ee, Shor.by, or Tap.bio quite a bit.

With Linkpop, create a landing page for your bio.

In your Shopify admin panel, select Linkpop.

Click on Linkpop

Linkpop functions as one of your sales channels and is managed in the same way as Shopify Apps are. Linkpop may require access to your store in order to install.

To make changes to your Linkpop profile, click Create page.

Click on Create page to edit your Linkpop profile

After that, change your profile's name, description, profile photo, and URL.Keep in mind that if you change your mind, you can always go back and alter this information.

Your Linkpop profile is available to use after clicking Create profile. But that Linkpop still has to have things added to it.

Add a product to your Linkpop profile

Next, select the products you wish to add by clicking on Add product.

In this instance, I'll include the sample item, a Shopify T-shirt.

Add a product to Linkpop

Here is an illustration of what the Linkpop page would look like after one product has been added.

Here is an example of how the Linkpop page

On the other hand, you are able to add an infinite number of items (with an infinite number of product pages), and they will stack vertically.

Social selling with your Linkpop profile

Social selling with Linkpop profile

The first step in beginning social selling with Shopify Starter is to get visitors from social networking sites to your Linkpop. Here are some suggestions you can use today:

You can only post one URL to your bio on social media sites like Instagram or Tiktok, yet this is a typical practice for many social retailers.

When a fan views their profiles, a call to action to follow the page or click the link in their bio will be shown. Here, Linkpop really shines!

You can direct visitors to your profile to your product pages using Linkpop, allowing them to browse the products you have for sale.

You may want to monitor the following metrics at this time:

  • Your profile viewers: This measure is offered by almost all social media platforms (in their business models or goals).
  • Your Linkpop visits: Your Linkpop profile's traffic is monitored by Shopify.

You may figure out a basic conversion rate by doing the following:

Link in Bio conversion rate

Link in Bio conversion rate = (Number of Profile visitors / Number of Linkpop visitors)%

Better conversion rates are better conversion rates! This conversion rate will also assist you in perfecting the text, length, and emoji of your bio. But how can you be sure that your bio link is accurate?

Flick.tech claims that based on their analysis of 54 000 Instagram accounts, the conversion rate of 4% should be used as your benchmark.

Social Post

You might not be able to include URLs in the caption for some social media sites, like Instagram. To highlight your goods with a link sticker, you can leverage tools like Instagram Story.

Social Post

Quote "Link in bio" at the conclusion of your post caption as another Instagram best practice. Your followers will then be redirected to your profile, where they may view your Linkpop page.

Upgrade to other Shopify plans

You can always change to a higher plan with more sophisticated features using the Shopify Starter Plan demo and maintain all of your customer and product information.

Shopify Starter Plan vs. Shopify Basic Plan

Shopify Starter Plan vs. Shopify Basic Plan

Shopify Starter Plan is 8 times cheaper than Shopify Basic, but the transaction fee is almost doubled.

You also won't be able to have the following characteristics:

  • Staff accounts: Shopify Starter kit only comes with one staff account, but Shopify Basic includes two staff accounts.
  • Without an online store and an SSL certificate, it could not be the best experience for your customers in terms of branding, payment security, and user experience.
  • Blog: You cannot perform SEO or content marketing without a blog function.
  • Shopify POS: You cannot use Shopify POS to do offline business. This should be acceptable if you don't intend to.

Speaking of generating traffic, Shopify Starter has the features you need to attract people who found you through social media. Wherever your visitors comes from, Shopify Basic provides the whole package for an online store.

Shopify Starter vs shopify basic. Speaking of driving traffic

This does not preclude you from using SEO or running advertisements to promote your Linkpop. The alternative plans, on the other hand, would not be optimized and frequently perform significantly worse than having your own Shopify Store.

Tips: Depending on the size and nature of your company, Shopify Starter can represent a good value. However, you will typically want to switch to a different Shopify plan when your business starts to grow.

That's the knowledge you need to know when using Shopify Starter to conduct your sales on social network

Thank you for reading

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Avada 2
Avada Commerce Pte. Ltd. is an e-commerce solution provider headquater based in Singapore, Sales and development team in the USA and Vietnam where the best deve...
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